IN A RUSH? ULTRA-FAST DRYING RANGE OF GEL PENS



IN A RUSH? ULTRA-FAST DRYING RANGE OF GEL PENS HITS THE SHELVES

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Leading stationery manufacturer BIC has launched a range of Gel-ocity® Quick Dry Gel pens – the perfect writing instrument for fast thinkers. Ideal for note-taking, doodling and more. The BIC® Gel-ocity® pen offers a new way to experience writing. Due to its ultra-fast drying ink, the gel pen glides smoothly across the page avoiding those irritating smudges, drips and leaks.

With a medium 0.7 mm-point, the new design lights up the page with luminous ink options, adding a pop of colour to any notes, whether at school, university or work. It comes in 13 classic and vibrant writing colours – blue, black, red, green, purple, turquoise, pink, orange, light orange, lime green, light purple, dark pink and sea green – ideal for turning notes into something memorable for any last-minute cramming sessions.

The full-grip barrel is made for the best handling and ultimate writing comfort, to help avoid that all-too-well-known hand ache. In addition, it’s the perfect pen for left-handers due to its ultra-fast drying ink that prevents messy smudges!

“We are delighted to be launching the Gel-ocity® Quick Dry range, which should allow for the speediest writing yet!” said Joanna Hollins, Head of Marketing and Category Management at BIC. “We believe this pen will provide consumers everywhere with the opportunity to experience writing in a new, but comfortingly familiar way as BIC continues to honour the tradition of providing high-quality, affordable products.”

With note-takers worldwide commonly struggling to keep up, BIC is supporting the launch through its Follow the Flow campaign, which will see Mac Lethal – a rapper who holds a world record for rapping 1,000 words in 2 minutes – going head-to-head with the BIC® Gel-ocity®.

The BIC® Gel-ocity® Quick Dry Gel Pens will be available from most major retailers in different pack sizes with an RRP starting from €2.99.



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