Bamigo’s bamboo underwear helps keep Brits cool
It’s time to discover the world of Bamigo – a remarkable species. He’s comfortable, flexible and incredibly soft…. www.bamigo.com
LONDON, 18/08/20 – Bamigo, the sustainable men’s fashion brand from the Netherlands, announces its launch in the UK. A premium collection of pants, t-shirts, socks and pyjamas, Bamigo’s products are all handmade using bamboo fibres that allow the skin breathe and offer unparalleled comfort day in, day out. Handmade and silky-soft, Bamigo offers a perfect fit which feels like a second skin, whilst looking effortlessly stylish. Loungewear is a must-have in the modern man’s wardrobe. These items are primarily worn around the house and are specially designed to enhance relaxation, offering truly unbeatable levels of comfort. Unwind in your favourite bamboo loungewear, and look great doing it.
The bamboo fabric used in all Bamigo products offers excellent ventilation thanks to the microscopic holes in bamboo fibres, helping to keep Brits looking and feeling cool during the heatwave. The bamboo fibres absorb up to 70% more moisture than cotton without retaining unpleasant odours, allowing the skin to breathe and ensuring freshness throughout the day, no matter the situation. The thermal regulating effect of bamboo fibres provide added protection against the chill of a cold day while preventing overheating on warmer ones.
Bamigo is committed to the design of a sustainable and more durable alternative to cotton clothing. The entire range, crafted by hand using bamboo, is kinder to the environment than cotton as it needs only sunlight and rainwater to grow. The use of bamboo also has a positive impact on other global environmental concerns such as deforestation and the greenhouse effect.
“Through our innovation we work to give bamboo underwear another dimension” said Bart Hoorntje, CEO at Bamigo. “We have been told time and time again that our underwear and range of socks and t-shirts feel like a second skin, and we are excited that British consumers can now experience the comfort and style of our bamboo clothing”.
Benefits of Bamigo bamboo clothing:
• Extended Freshness: Fabrics made using bamboo offer excellent ventilation thanks to the microscopic holes in bamboo fibres. Bamboo also has a structure that repels moisture, meaning it wicks away moisture quickly.
• Excellent Heat Regulation: Bamboo fabrics also have several insulating properties that influence heat exchange. In warm weather, bamboo fabrics feel fresh while also providing added protection against the chill of a cold day.
• Hypoallergenic: Bamboo is hypoallergenic, which means that it does not trigger any allergic reactions. This unique property of bamboo is particularly welcome for those who have sensitive skin or suffer with allergies.
• Protection Against UV Radiation: Bamboo provides natural UV protection and can filter up to 97.5% of harmful UV rays. This makes it the ideal fabric to have next to your skin on hot days with prolonged exposure to sunlight.
• Crease-Free: Bamboo clothing does not require ironing. Thanks to the properties of bamboo fibres, the fabric is almost impossible to wrinkle and holds its shape exceptionally well.
• Sweat-Resistant: Bamboo clothing absorbs up to 70% more moisture than cotton without retaining unpleasant odours. The thermal regulating effect of bamboo fibres helps you stay sweat-free and feeling fresh.
• Eco-Friendly: Bamboo has a positive impact on global environmental concerns such as water scarcity, deforestation, soil erosion and the greenhouse effect. Bamboo is a by far more sustainable textile than cotton available to help create a better world.
“With our products now available in more than a dozen countries worldwide, we feel this is the right time to extend our offering in the UK”, continued Bart Hoorntje, “We believe British shoppers attach as much value to sustainability as we do; they engage with environmental issues, but they also appreciate high quality, so it’s a good fit all round.”
Bamigo’s collection of bamboo underwear, t-shirts, socks and pyjamas are all now available in a range of various styles and lengths, exclusively at bamigo.com.
